Club-Led Fan Events to Take Place During Training Camp: Back Together Weekend Presented by YouTube TV

Is the NFL bigger than the NBA?
Is the NFL bigger than the NBA?

For the fourth consecutive year, all 32 clubs will kick off Training Camp by holding practices with club-led fan events. Training Camp: Back Together Weekend Presented by YouTube TV will feature celebrations from July 27 to July 28, including two full days of practices, player interviews, mic’d up moments, behind-the-scenes content and club-led fanfests across the league.

NFL Network, NFL+, ABC and ESPN will provide complete coverage of all the action, including practices, player interviews, behind-the-scenes moments and fanfests all over the country. Beginning at 10 a.m. ET on July 27 and continuing at 3:00 p.m. ET on July 28, NFL Network will provide 16 hours of live coverage over the two days as teams across the league hit the field. NFL Network’s “Inside Training Camp” coverage begins Monday, July 29 and provides daily coverage of training camps through Wednesday, Aug. 7.

“With extensive NFL Network and ESPN/ABC coverage of all 32 teams, Back Together Weekend Presented by YouTube TV will give fans a first look at their favorite players and team’s roster before the season,” said Peter O’Reilly, NFL executive vice president, club business, league events and international. “Coming after our inaugural Flag Championships and before the Hall of Fame game, Back Together Weekend showcases the power of all 32 clubs and league partners coming together to bring fans closer to the players and game they love, whether they’re watching on a screen or attending in person.”

This year, club fanfests will feature youth flag football, community activations celebrating inclusivity and international integrations.

Flag Football
With Flag Championships Presented by Toyota happening the week before Back Together Weekend, flag football will be integrated into local fan events during Training Camp. The Indianapolis Colts and RCX Foundation will collaborate on a flag kit packing event to provide 60,000 kids with more access to the sport. Local girls flag teams will also be on-site to help pack the kits, which will be distributed throughout the state. The Los Angeles Rams will host a kids-play-free field with skills & drills and 7-on-7 flag games.

Community Activations & Partnerships
Many clubs are prioritizing inclusive community activations. Teams, including the Detroit Lions, Green Bay Packers and Pittsburgh Steelers, will partner with local minority- and women-owned food vendors into their Back Together Weekend celebrations. The Buffalo Bills are bringing in a DJ through its “Level Up Program,” which includes minority and women-owned businesses in Buffalo that have the opportunity and increased likelihood to secure a bid on new stadium projects; the Tennessee Titans are inviting Special Olympics, where one of their athletes will perform the National Anthem; and the Washington Commanders will host a market featuring minority-owned shops and goods from the region.

International Integrations
As the league continues to grow the game internationally, the Jacksonville Jaguars will have some of their coaches speak with their Jag Tag teams post-practice in London virtually. The Denver Broncos will hold fan meetups and photo opportunities in cities across Mexico.

As the presenting sponsor of Back Together Weekend, YouTube TV will also provide fans with an exclusive NFL Sunday Ticket offer. The offer gives fans $60 off NFL Sunday Ticket from July 12 to August 9 to help drive excitement for the start of the NFL season. Enter NFL60 when you subscribe to YouTube TV and add on NFL Sunday Ticket, or visit this link. When fans subscribe to NFL Sunday Ticket they get every out-of-market Sunday game and with YouTube TV, they have access to certain local and national games.

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